Visual Language- Colour

Orange

In groups we gathered our items together to look at the variations of our selected colour, ours being orange. We were to arrange the items into an order of our choice, we chose small groups of variations, including light, dark, transparent and gradient.

Lights

Darker orange

Darks

Transparent

Gradient

We then looked at the univerally used colour coding system Pantone. Using the Pantone system we tried to match ten of the items in our selection to the specific colour and code.

Leaflet:

Coated Euro 151 EC

C M Y K

0 64 100 0

Golf ball:

Solid coated

Pantone 151c

12pts pantone yellow 75.0

4pts pantone warm red 25.0

Star:

Solid matte

Pantone 804m

Shoe Lace:

Solid coated

Pantone 145c

2pts pantone rub red 12.3

14pts pantone yellow 86.2

1 quarter pt pantone black 1.5

Gingerbread man:

Coated euro

1385c

R212 G118B.O

HTML 047600

Tictac:

Solid coated

Pantone 1665c

10pts pantone warm red 61.6

6pts pantone yellow 36.9

114pts pantone black 1.5

Chalk:

Uncoated euro

Pantone DE 22.5

C M Y K

0 20 50 0

Orange:

Solid coated

Pantone 137

14pts pantone yellow 87.5

2pts pantone warm red 12.5

Spoon:

Solid coated

Pantone 1665c

Revolution band:

Solid matte

Pantone 805m

Alphabet Soup

The Brief: To design a typeface for a full alphabet and glyphs that represents the personalitly/character of your partner.

My character was Sai and I made the decision to base my alphabet on her first memory which was Christmas in Hong Kong, I wanted to use the skyline and cityscape visuals to incorporate into the letters.

Worksheets

After the feedback I was given in the final crit, I reworked a selection of letters with the advice I was given. I toned down the letters taking the excess buildings away so they were individual buildings with blocks of colour which would work as a set to create a skyline effect.

Scale/planes/frame

This week, in groups, we all brought in a selection of boxes, the task was to use these boxes to create a series of planes which when seen through a view finder would make up a letterform. The idea of the channel 4 advert. We chose an F, although the outcome wasn't too successful.

Visual Language Week 3

Scale, Frame and Format

Visual vocabulary, visual language

Edit







































Deconstruct

Visual vocabulary, layout/frame

Enclosed, Right Angle, Break, Project




















Group Work - Compress

Alphabet Soup

We were asked to produce a series or sequence of ten letterforms that explore and communicate our own interpretation of a given word, my word being exaggerate. The letterforms we created were to be based on existing ones which we were to manipulate to communicate the word.